Little Book is not a whiskey well-known to the general public. But delve into the whiskey-nerd world and you'll discover a highly-sought, often sold out annual release that gets insiders salivating at the mere sound of the name. Created by 8th generation Jim Beam master distiller, Freddie Noe, I was asked to give voice to this hidden gem. With no more to work with than a simple website, I brought Freddie's legacy to life, telling the story behind the brand, as well as each bottle.